In a heartfelt promotional video on YouTube, WordPress announced its 100-Year Domain services. This means you can now register a domain and seal your digital footprint for 100 years.
WordPress is the industry leader in the CMS market. Their featureful UI and Plugins are loved by millions of Website owners worldwide. WordPress has a reputation for coming up with innovative ideas. This year, WordPress indeed went out of the box and surprised everyone with their 100-Year Domain service announcement.
Read More: Top 5 CMS Platforms Set to Dominate the Market in 2024
The 100-year plan
This extraordinary domain plan is not cheap; it will cost $38,000 for a one-time payment. Considering the user base that WordPress is aiming to attract with this domain plan, it makes sense that certain companies will find this package appealing. Some companies or Startups might purchase this domain just to add an extra layer of trust among their customers and stakeholders. While others may consider it for very personal use cases.
Considering the brand value and marketing aspects of this domain plan, there will be many interested buyers piling up with orders. Additionally, popular search engines are more likely to prioritize this type of domain over temporarily registered domains. The significance of this service will take time to reach its full potential. Since there are many conglomerates that has been around for 100-years, WordPress is aware about the market potential of this service.
Read More: The basic qualities of a Great Web Hosting Provider
WordPress will provide top-of-the-line support for this package’s buyers, including unlimited bandwidth and data center backups in various geo-locations, etc. WordPress aims to emphasize the emotional appeal of this plan to attract buyers who prioritize the plan’s non-profit aspects. In short, WordPress is trying to reach a very niche customer base through this century long domain plan.
